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Christopher Hoover's blog

Marketing ops, data science.

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Data Science

Exploring a Git repo with R

Explore a Git repo with R.

Jun 02, 2021
5 minute read
Marketing

Strategies for growing a brand

Byron Sharp's How Brands Grow continues to be an absolute must read for all marketers. Here are seven takeaways from the book.

Apr 02, 2021
7 minute read
Data Science

Adding an R kernel to JupyterLab

Jupyter lab supports R as well as Python; here's how to get started.

Mar 12, 2021
4 minute read
Data Science

Boolean indexing using Pandas

A quick reference for exploring data using Boolean indexing in Pandas

Mar 12, 2021
2 minute read
Marketing

Building Emotional Triggers

How do you market commodity products that have no intrinsic differentiators (like steel or aspirin)?

Mar 12, 2021
6 minute read

Helpful commands for Anaconda

An evolving list of helpful Anaconda commands.

Mar 12, 2021
1 minute read
Data Science

Installing Jupyter Notebook

How to install Jupyter notebook, which lets you run snippets of code with added notes and instructions.

Mar 12, 2021
2 minute read
Data Science

Installing Python and R on a Mac

How to install Python and R on your Mac via a special distribution called Anaconda.

Mar 12, 2021
4 minute read
Data Science

Installing Python and R on Windows

How to install Python and R on your Windows machine via a special distribution called Anaconda.

Mar 12, 2021
2 minute read
Data Science

Virtual environments in Anaconda

You can think of a virtual environment as a container for a Python project.

Mar 12, 2021
2 minute read
Marketing

Avoiding SPAM without CAPCHA

A quick guide to avoiding landing page spam without a capcha tool.

Mar 01, 2021
4 minute read
Advertising

Name and organize campaigns

You can name your campaign anything you wish, but using a naming convention can make it easier to keep track of the campaign.

Feb 28, 2021
9 minute read
© 2022 Christopher Hoover

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Data Science
Technical Marketing
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